Imagine you’re a pharmaceutical company product manager and your specific product helps people with a chronic illness, or a cancer that can be managed by taking a pill or an injectable medicine over many years. You want to be part of the dialogue patients have with each other. You want to be part of the [...]
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I am on the first stop of a two city tour of medical conventions seeking news and perspectives for patients. Destination #1 has been San Francisco and the 2010 meeting of the American Urological Association (AUA). The meeting has attracted 15,000 urologists from the U.S. and overseas to learn the latest in conditions like incontinence, [...] Much of what you can find on the Internet about health is fueled by big corporations and their agendas to sell you something: a product, a service, a philosophy. After 25 years devoted to health communications (17 online), I am pretty savvy about this and, with my friend and co-author Mary Thomas, am pretty near [...] I’d estimate that more than 30 percent of HealthTalk members are covered by Medicare either as U.S. seniors or, at younger ages, due to disability. It provides coverage for doctor visits, drugs administered at the doctor’s office and hospitalizations. Now, after 40 years of the Medicare program, there’s about to be a big change: insurance [...] |
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